design+ads

= AD DESIGN: CAREER GO = = **About:** Career Go (fictional) is a free career search website. Similar to LinkedIn, it prides itself in a professional social networking environment. Job seekers and employers have the opportunity to network with each other. However, unlike most professional career sites, Career Go is quick, easy to use and specifically constructed for users who are on-the-go. Career Go is like the fast food of career networking sites. It has a simple format which allows users to search, update, and apply for jobs within a few clicks. In all, Career Go's main objective is to provide a convenient way to find your passion! =

Box ad
 * Target Audience: 18-35 Male and Female**

Sky Scraper ad             Banner Ad    **Art Direction**    As you can see, the three ads are variations of each other. By having a simple layout and theme, I was able to easily implement and establish consistency. People will immediately recognize that the ads are from Career Go. The home site carries all the elements of the ads such as the cartoon faces and chalk effects as well. These ads are pretty versatile. - it doesn't matter if the ad space is small or whether the site has too much clutter, the ads are clean and very easy to understand. Blogs and other social media sites are the main locations for these ads because they carry most of the target demographic. Further, the ads incorporate the main objective of the main site as well. As soon as the user clicks on the link, that user will immediately be able to view potential networks/job postings - quick, simple, and on-the-go.